here we are feature under the name of our umbrella company Amelia Veasey Shoes in a lovely blog about customer service by Eventbrite. heres what they had to say!
" 4. Keep it personal
Offering a personal service is something all companies should aim for. It’s easier to do this as a small business, but arguably more important the larger your company grows. Making a customer feel special is proven way to maintain loyalty.
Personalising the customer experience could range from offering a consistent point of contact that is familiar with the customer and their account, to suggesting well thought out products they might be interested in based on their purchase history.
Amelia Veasey runs the small, handmade sustainable children’s shoes company Amelia Veasey Shoes. She says: “As a small company I have the opportunity to really tailor everything I do around the customer, especially as I do all the making and sourcing myself.
“This can be anything from hand delivering a pair of shoes to a customer because they need them by a very specific time or a design specification, like a change to the embroidery.
“When I sell a pair of shoes I start with a conversation to find out exactly what type of things they want. Sometimes something new needs to be made but the focus is always about how to tailor what I make to what my customer wants.”
She adds: “All our shoes have been tested extensively by a very vocal group of parents who have been key in helping me to keep an open dialogue. This helps me to grow the company along side what the customer wants.”
- See more at: http://blog.eventbrite.co.uk/be-more-customer-centric/#sthash.xHpCaUk0.dpuf "
check out the whole blog post at http://blog.eventbrite.co.uk/be-more-customer-centric/